Long before “Marites” became an internet sensation in the Philippines, Ilonggos already had a term for chitchatting or gossiping. The Hiligaynon word kucho-kucho is what they use to refer to chitchats or inconsequential conversations. While it may give a negative impression to some, this word was used by two doctor-entrepreneurs to name their dream business, the Kucho Café. Kucho is a vintage-themed café where you can enjoy a hearty conversation over coffee and comfort food at the North Wing of SM City Iloilo. Does anything good come out of kucho-kucho? Certainly! MD Entrepreneurs believe that kucho-kucho, in moderation, is good for the health. Conversations, whether meaningful or inconsequential, are essential for everyone’s wellbeing. “Universal ang coffee shop. We cater to people from different walks of life, from professionals, students to retirees. It’s really important that we talk to each other. Especially in the post-pandemic, people are longing to reconnect,” said...